How To Improve Your Adsense Earnings

Adsense is still by far the best way to make money online from blogs or just about any website, especially if you’re starting out new. Here are some tips to help you earn more with Adsense.
First of all, you must understand that it is the traffic that makes you money. More traffic you have, more money you make. Apart from traffic, it is the CTR or Click Thru Rate that determines the amount of money you make from Adsense.
CTR is simply the ratio between ad clicks to impressions. Say for every 100 times the ads have been displayed or served on your website, if you get 5 clicks, the CTR is 5%. So if the CTR is more, you will make more money even with low traffic and more traffic will again mean more money.
You can improve the CTR by blending the ads well within the content. People in this age are turning blind to ads. I mean, nobody visits a website to click on an ad link. They’re looking for pure information. But if your ad looks more like information provided in your website, don’t you think they will click on it? So make your ads look a lot like regular content on your website. Place them in positions where they will look at.
Adsense does support different color options and formats you can choose. You must always use the same background color of your website for the ad background color and try not to use borders for ads by selecting the background color and border color to the same. Finally, if you could not make the ad to match well with your site because of the limited options provided by Adsense, make your website content to match the ads.
After you have worked on improving the CTR, work on gaining more traffic. Optimize your website for good search engine rankings as that is where you get most of the quality traffic from. You can also participate in forums and leave links to your website in signatures. You can do the same by commenting on other blogs related to your niche but don’t overdo these as it will get you banned as a spammer. Make it look natural and you should be fine.
You can also submit articles to many directories and have link backs to your site again. Take advantage of Web 2.0 properties like Sqidoo and also make use of social media to gain attention or traffic to your blog. Rinse and repeat the above process and keep writing fresh content on your blog each and every day for more free traffic from search engines which will eventually help you make more money not just with Adsense but with every other method of making money online.

How To Insert Adsense In Blogger.com Blogs

Recently Google published an easy one click method to publish Adsense ads on Blogger.com blogs. But if you want to earn more, you need to strategically place the ads. Let me explain both the ways to you.

First the easy way: Once you login to your Blogger.com dashboard and select a blog, you will see a tab named ‘Monetize’ at the top. Click on it and from there you can link your Adsense account with the Blogger account if they share the same Google account.
Once you’ve done that, adding the Adsense ads is just a simple click-here, click-there process. You can even choose how often you want the ads to appear, for example after every 2 posts and sorts.

To insert ads, you have to choose ‘Page Elements’ menu option under ‘Template’ tab. Once you’re there, you will see an outline of your template’ framework there. In the lower right corner of the ‘Blog Posts’ section, you will see a link to ‘Edit’ (see in the image here).
In the Edit page, you can find the option to insert Adsense ads automatically and can also choose the ad colors, format and sorts. Choose the one that best suits your blog and save. That’s it!
But the problem here is, you have very limited placement options like either at the top and bottom of posts or between a number of posts on the frontpage. I call these ‘bland’ positions and it will never attract any attention to your visitors leaving you no clicks or revenue. Also, it doesn’t allow any channel tracking option so you won’t know which blog is generating much of your revenue.
If you want to make more money, you need to strategically place the Ads and even a 2 pixel alignment change matter a lot. The best placement that I have tested to work is, placing a large block of rectangle ad 336x280 (text-only ad) right below the post title and then a horizontal banner of 468x60 size (text-only) at the end of the article even before the labels, tags and other information appears.
Obviously it is the title that grabs the attention of your visitor and that is the first thing your reader focuses on visiting your blog. Next is the stuff following and having a large block of ad there will greatly improve your CTR. Even if he ignores that and proceeds to read the content, if your article is interesting enough to engage him till the end of it, he will then exit your page through the banner ad shown right at the end of the article. This strategy has got me over 30% CTR many times and it also maintains high quality of your page.
Here’s how you place the ads strategically for more clicks and revenue:
First, login to your Adsense account and generate the code for both the blocks and temporarily save the code onto a notepad.
Basically wherever you place this code on your website/blog, it gets replaced by Adsense ads. In case of Blogger.com blog, you need to place this code directly in your template. But you can place them directly because they use a simple XML format for their templates and special coding like these are parsed into something else when you save them so the ads won’t appear. Hence, you need to make the Adsense code Blogger friendly. Simply visit this website and paste your Adsense code there to get a blogger friendly code and save it to notepad for the moment.
Now get back to your Blogger dashboard, select the blog and edit the template. Remember the ‘Page Elements’ menu option that we saw initially? Next to that, you will find an option to ‘Edit HTML’, select that and also on the option where it says ‘Expand Widget templates’.
Once you’ve done that, you will see the source code of your Blogger template there. Simply scroll through and find the code where it says: . You can use Ctrl+F to find this text there.
Paste you code just above and below that text. A large rectangle block above and a horizontal banner block below so the ads appear before and after the post content. That’s it, save the template, reload your blog after 10 minutes and you can start seeing Adsense ads in the best placements on your blog.

Download Google Chrome Extension to Check Adsense Earnings

A lot of adsense publishers tend to check their earning multiple times a day.Adsense Publisher Toolbar is  an extension for Google Chrome, which once installed  fits in near Url Adress bar  and you can your check earnings by a mouse hover over the Adsense Publisher Toolbar icon. I am not sure why toolbar is included in its name as there are no options to customize any settings, only login ability has been embedded in this extension.
Using this extension you can check the current day, previous day, current month and the previous month earnings . It also shows the earnings from top channels of your Adsense account and Life Time revenue data.
Now you can check your earnings from any tab and without the need of logging over and again in your account.
Click here to add it in your Chrome Browser.
After installing it, you will see a icon just after the Chrome Address bar, click on it and select Allow button.

 Login to your Adsense Account (if  not logged in already)Now click on the Grant Access button.

To check your earning hover your mouse over Adsense publisher Toolbar icon.It will show the summary of all your earnings.

Since this is an official extension from Google, You don’t have to worry about account security.